InsightPier Cookie Policy

(Last Updated on 28 July, 2025)

This Cookie Policy explains how InsightPier Pvt. Ltd. ("InsightPier," "we," "our," or "us") uses cookies and similar technologies on www.insightpier.com and beta.insightpier.com (collectively, the "Platform"). It should be read together with our Privacy Policy and Terms & Conditions.

1. Overview

Cookies are small text files or similar identifiers placed on your device when you visit the Platform. They enable core functionality, security, analytics, advertising, and personalization. This policy describes:

• Types of cookies we or our partners set.
• Purposes for which cookies are used.
• Your choices for controlling cookies.

2. Scope & Relationship to Other Policies

This policy applies to any InsightPier-branded site, sub-domain, mobile web experience, or service linking to it. It supplements (and does not override) the commitments in our Privacy Policy and is part of our Terms & Conditions.

3. Types of Cookies and Similar Technologies

• Cookies: Text strings placed in your browser.
• HTML5 Local/Session Storage: Browser-based data caches.
• Pixels/Web Beacons: 1×1 images that signal page or email views.
• SDKs: Mobile web analytics/ad libraries.

4. InsightPier Cookie Categories

4.1 Functionality Cookies

Essential for Platform features:

• Maintain session across dashboards.
• Preserve language and risk-profile preferences.

4.2 Security Cookies

Safeguard your account and transactions:

• Block repeated invalid logins.
• Prevent cross-site request forgery in payment flows.

4.3 Analytics Cookies

Used by Google Analytics and in-house tools to:

• Count unique visitors (_ga for long-term, 2 years; _gid, 24 h).
• Throttle requests (_gat, 1 min).
• Measure popularity of research categories.

Analytics cookies never identify you to third-party analysts.

4.4 Advertising Cookies

Set by Google Ads and partners to:

• Limit how often you see our ads (IDE, 13 months).
• Measure ad clicks and conversions (_gcl_au, 90 days; _gads, 13 months).
• Deliver relevant ads based on interests.

4.5 Personalisation Cookies

Enable:

• Customized "Analysts You Follow" view.
• Mid-cap stock recommendations.
• Autocomplete in search.

5. Third-Party Cookies We Allow

We permit cookies from trusted partners:

• Google Analytics: Audience metrics and A/B testing.
• Payment Gateway: Session IDs for UPI/card transactions.
• CDN Providers: Load balancing and caching tokens.

Third-party cookies adhere to partner privacy statements and comply with Indian IT Act, DPDP Act 2023, and PCI-DSS.

6. Controlling Cookies

You can manage cookies via:

In-Product Controls

• Banner on first visit: Accept all, reject optional, or manage granular settings.
• "Cookie Preferences" link in footer for anytime adjustments.

Browser Settings

• View/delete individual cookies.
• Block third-party or all cookies.

Mobile Device Settings

• Reset Android Advertising ID or Apple IDFA.
• Clear browser data to remove web cookies.

Opt-Out Tools

• Google Analytics Opt-Out Add-On.
• AdChoice tools (myadcenter.google.com).

Blocking necessary cookies may degrade core features, including login and purchases.

7. Your Rights Under DPDP Act 2023

As a "data principal" under India's Digital Personal Data Protection Act 2023, you have the right to:

• Access or delete personal data tied to cookie identifiers.
• Withdraw consent for non-essential cookies at any time.
• Nominate a representative for exercising rights.

Contact our Grievance Officer with "Cookie Policy Inquiry" in the subject. See Section 9 for details.

8. Retention of Cookie Data

• Cookies expire per their indicated lifespans.
• We retain de-identified analytics data longer for performance analysis.
• Data may be stored for legitimate security, contractual, or legal periods under Indian law.

9. Changes to This Policy

We may update this policy for technical, legal, or business reasons. Material changes will be announced via:

• A notice on the Platform.
• Email to registered users (if enabled).

Continued use after changes indicates your acceptance.

10. Contact Us

Grievance Officer: Pankaj Kumar
Email: support@insightpier.com
Address: 57, 95/B, Gopalpura Bypass Rd, Chhayadip Nagar, Shri Gopal Nagar, Durgapura, Jaipur, Rajasthan 302018
Phone: +91 89492 16933

For cookie inquiries, include "Cookie Policy Inquiry" in the subject and provide details for verification.